Report demolishes myths about demise of British seaside tourist industry

A national report released last week by Sheffield Hallam University has found that the seaside tourist industry in England and Wales is growing!

It explored the popular myth that the increase in foreign holidays had destroyed the economy of Britain’s own seaside towns.

This is excellent news for Lincolnshire, whose coast is one of the assets of the county and attracts millions of visitors every year. And of coastal visitors 22% travel to visit Lincoln City, 19% visit the Wolds, 16% visit the Fens, 13% the countryside and 5% the vales.

As a result the whole of Lincolnshire will benefit from this good news.

The report also indicated that the Lincolnshire coast supports 8,500 jobs; and the annual gross value added (GVA) directly attributed to the seaside tourist industry in Skegness is £54m; Cleethorpes £36m; Ingoldmells a further £33m and Mablethorpe £13m.

VisitEngland commented on the research on BBC Look North TV following a brief from Visit Lincolnshire.